![]() “It’s possible that we’ll sell this in the U.S. It will be positioned as a business product, with Wi-Fi and 3G wireless connectivity. The price is less than an iPad in China, which sells for about $590. Hanvon’s first product using a 9.68-inch color touch screen will be available this March in China, starting at about $440. Its founder and chairman, Liu Yingjian, says Hanvon has a 78 percent share of the Chinese market. ![]() While barely known in this country, Hanvon is the largest seller of e-readers in China. “I’m convinced that a lot of times it takes one company to prove the market,” Mr. Peruvemba, an E Ink vice president, is not upset by the reluctance of the market leaders to adopt his color technology. We’re not willing to give up the true black-and-white reading experience.”īut Sriram K. “There’s no question that color is extremely logical. “On a list of things that people want in e-readers, color always comes up,” said Steve Haber, president of Sony’s digital reading business division.
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